HbbTV Webinar: Interactive TV services and innovative use cases

The Connected TV market is in turmoil both in Europe and in the US, leveraging HbbTV and ATSC 3. This webinar, co-hosted by Fincons Group, collects concrete examples of next-gen hybrid TV applications from leading market players in both regions and groundbreaking use cases of advanced innovation. Join us to hear success stories by Mediaset, CBS and Fincons. The live presentations are followed by a Q&A session.

Presenters:

Massimiliano Pessina, Responsible for the Technology Area of the Business Digital Department – RTI (Mediaset Group)
The Business Digital department is responsible for all Mediaset online services: news, sports, entertainment portals, video OTT platform and mobile applications. Massimiliano manages the team responsible for projects, supplier management and technical evaluation of services and products required for delivery to end users.

Oliver Botti, Strategic Marketing and Innovation Executive Director – Fincons Group
After 25+ years divided among Research & Innovation, Operations and Sales & Business Development, Oliver is today Strategic Marketing & Innovation Executive Director, in charge at Group level of scouting new market opportunities, creating brand awareness, leading social selling as well as innovating the company’s offering, through new technologies and their disruptive application. In the media sector, he contributes to revolutionise TV as we know it, thanks to a groundbreaking application of the most innovative technologies.

Greg Jarvis, Executive Vice President and General Manager – Fincons.US
Greg leads international IT services firm Fincons’ US business. Over the past 18 years he has launched multiple OTT and Connected TV platforms and apps; and over the past 3 years worked closely on the launch of Interactive TV applications in the US with the ATSC 3.0 standard. He currently leads the efforts to design and deploy NextGen User Experience’s and recently published the Interactive TV interface best practices book, reference design and revenue enhancing applications.

Moderator:
Dr Jörn Krieger, Freelance Journalist

A recording of the 1-hour webinar is available on our YouTube channel. The presentations are available for download as PDF documents: Oliver, Massimiliano and Greg