Saudi Arabia

General Information (Last Updated end 2023, source Dataxis)

Market in Volume

  • Population 32.3 mln
  • Number of TV households 8.9 mln
  • TV sets installed base 14.1 mln
  • Smart TV installed base 4.8 mln
  • Smart TV installed base 54% of HH

Market in Value – Total TV revenues (FTA + Pay TV)

  • Total TV network revenues 413.5 in mln EUR

Market Structure – Top Broadcasters by Market Share (% of total TV network revenue)

  • MBC KSA 95.0%
  • SBA KSA 5.0%

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Angelo Pettazzi
Chair HbbTV Marketing and Education Working Group (MEWG)
email: angelo.pettazzi@kineton.it
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