North Macedonia
General Information (Last Updated end 2023, source Dataxis)
Market in Volume
- Population 1.8 mln
- Number of TV households 0.6 mln
- TV sets installed base 0.9 mln
- Smart TV installed base 0.6 mln
- Smart TV installed base 104% of HH
- Addressable households on HbbTV devices 0.2 mln
- Addressable households on HbbTV devices 27% of HH
Market in Value – Total TV revenues (FTA + Pay TV)
- Total TV network revenues 46.3 in mln EUR
Market Structure – Top Broadcasters by Market Share (% of total TV network revenue)
- MRT Television 66.0%
- Sitel TV 10.0%
- Canal 5 Broadcaster 5.2%
- Other broadcasters 18.7%
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Contact HbbTV Association:
Angelo Pettazzi
Chair HbbTV Marketing and Education Working Group (MEWG)
email: angelo.pettazzi@kineton.it
Tel: +39 335 7614 596