United Arab Emirates
General Information (Last Update end 2023, source Dataxis)
Market in Volume
- Population 10.3 mln
- Number of TV households 2.0 mln
- TV sets installed base 3.4 mln
- Smart TV installed base 1.3 mln
- Smart TV installed base 65% of HH
Market in Value – Total TV revenues (FTA + Pay TV)
- Total TV network revenues 233.7 in mln EUR
Market Structure – Top Broadcasters by Market Share (% of total TV network revenue)
- Rotana TV UAE 69.4%
- DMI UAE 11.9%
- ADTV UAE 10.0%
- Zee TV Middle East 5.5%
- Other broadcasters 3.2%
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Contact HbbTV Association:
Angelo Pettazzi
Chair HbbTV Marketing and Education Working Group (MEWG)
email: angelo.pettazzi@kineton.it
Tel: +39 335 7614 596
