Hybrid Broadcasting Redefined
HbbTV Symposium and Awards 2026
The 14th HbbTV Symposium and Awards will take place on 18-19 November 2026 in Barcelona, Spain, co-hosted by the HbbTV Association and Catalonia’s public broadcaster 3Cat. Secure your sponsorship package (PDF) now!
Association News
June 29, 2026
Vincent Grivet re-elected Chair as HbbTV Association appoints new Steering Group
Geneva, 29 June 2026 – Vincent Grivet (representing Eutelsat) will remain Chairman of the HbbTV Association. The members of the industry association’s newly elected Steering …
June 10, 2026
HbbTV opens Call for Speakers for HbbTV Symposium 2026
Geneva, 10 June 2026 – The HbbTV Association is pleased to announce the Call for Speakers for the 14th HbbTV Symposium and Awards 2026. The …
Press Coverage
July 6, 2026
ATVI and BCi Digital join forces to accelerate HbbTV-TA addressable TV deployment
The Addressable TV Initiative (ATVI) and BCi Digital have signed a multi-year partnership to advance and harmonise addressable television advertising based on the HbbTV-TA specification across European broadcast markets.
Join the HbbTV Community
HbbTV is a community-driven initiative, and we welcome broadcasters, content providers, device manufacturers, and technology enthusiasts to join us on this exciting journey. By becoming a part of the HbbTV community, you can contribute to shaping the future of television and explore new possibilities in the realm of interactive entertainment.
