Hybrid Broadcasting Redefined
HbbTV Symposium and Awards 2024 in London
The 12th HbbTV Symposium and Awards will take place on 14-15 November 2024 in London, UK, co-hosted with Everyone TV (BBC/ITV/Channel 4/Channel 5) at Church House in Westminster.
Association News
October 17, 2024
Shortlists for HbbTV Awards 2024 announced
Geneva, 17 October 2024 – The HbbTV Association, a global initiative dedicated to providing open standards for the delivery of advanced interactive TV services through …
October 14, 2024
HbbTV Symposium 2024 to focus on Addressable Advertising, IP transition and AI impact
Geneva, 14 October 2024 – The HbbTV Association, a global initiative dedicated to providing open standards for the delivery of advanced interactive TV services through …
Press Coverage
October 16, 2024
HbbTV is helping to shape the future of television
HbbTV has evolved to support IP-only consumers and platforms, this is driven by the significant shift in how TV services are being delivered, with broadcasters offering traditional broadcast experiences over broadband networks. Central to this development is DVB-I, a new standard designed to provide broadcast-quality TV services entirely over the internet.
October 14, 2024
HbbTV: Revolutionizing broadcast and broadband integration
Hybrid Broadcast Broadband TV (HbbTV) is an open standard that merges traditional broadcast TV with internet-delivered services, creating an interactive and enriched TV experience. The technology allows viewers to access additional content such as on-demand video, interactive advertising, catch-up services, and real-time information – seamlessly integrated with regular broadcast TV channels.
Join the HbbTV Community
HbbTV is a community-driven initiative, and we welcome broadcasters, content providers, device manufacturers, and technology enthusiasts to join us on this exciting journey. By becoming a part of the HbbTV community, you can contribute to shaping the future of television and explore new possibilities in the realm of interactive entertainment.
